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"I run the miles. You change the lives."
This is your invitation to lead. Take a state and become the person who makes wishes come true there. You will have a whole team behind you, your name on the map, and a story you will be proud of for the rest of your life.
Claim Your StateYou lead or co-lead one state and bring $20,000 to it before Brady arrives. The best part: you never do it alone. We hand you the team, the playbook, and a national platform. You bring your state and your heart, and we help you win.
As State Lead Captain or Co-Captain, you are responsible for:
Thanked on camera for helping lead the state fundraising effort.
Featured in social posts from your state when appropriate across IG, TikTok, and YouTube Shorts.
Be on the ground when Brady arrives and be part of the mission in person.
Your state's progress is publicly called out throughout all 50 days on social and YouTube.
Recognized as one of the key people responsible for helping your state compete and raise money.
Pitch decks, one-pagers, ready-to-send messages, and content all built around your state.
You or your company commit the $20,000. Your name is directly linked to a child's wish. Fastest path to locking in your state.
Bring in one local business as your State Episode Sponsor at $20,000. We hand you the pitch. You make the introduction.
Rally the $20K through your network, state community, and State Ambassadors. We give you the playbook.
Pick the lane that fits you. However you get there, a child's wish comes true and your state shines.
Your full $20,000 is donated directly to Make-A-Wish America and your business receives a tax-deductible donation receipt.
What Is a State Episode Sponsorship?
Each day Brady runs a new state. Each state is filmed as a standalone YouTube episode. Each episode has one sponsor — and that sponsor is the story. This is not a logo on a banner. This is your business featured on-camera in a documentary that lives permanently on YouTube.
See Full Sponsorship DetailsThe Important Distinction
If the State Lead Captain personally donates $20,000 — or their business does — they also become the State Episode Sponsor and receive both Captain recognition and full sponsor-level recognition.
If the State Lead Captain finds another business or person to donate the $20,000, that donor becomes the State Episode Sponsor — but the State Lead Captain still receives full leadership recognition for making it happen.
States are tracked on YouTube, short-form, and social throughout all 50 days. Milestones called out publicly. You recruit the Ambassadors, build the team, and help your state win.
Coaching, shared wins, and encouragement directly with Brady's team. You are never operating alone.
The pitch, the one-pagers, ready-to-send messages, and content all built around you and your state.
A first-ever 50-state run, a 50-part YouTube series, and Make-A-Wish. The story sells itself.
Step by step to the finish, so you always know your next move and never feel stuck.
Part One already raised $300,000. You're joining a team that knows how to win.
Submit your interest using the form below. Claim your state and lock your seat.
Check your email for next steps — Captain's Huddle info, your fundraising page setup, and all marketing assets.
Go live with your fundraising page, post on socials, join the huddles, and start recruiting your state team.
Say yes and a child's wish comes true. Your community sees exactly what it looks like to give back. And you become the name behind it — the Captain who showed up.
Lead your state or more than one if you can. Your seat at the next huddle is ready.
States are claimed on a first-come, first-served basis. Fill out the form and we'll reach out with your onboarding details, Captain Huddle access, and your full toolkit.
Claim Your StateQuestions? Email [email protected] or call/text 239-203-6287